Privacy Policy

We are committed to safeguarding your privacy and ensuring the protection of your personal information. This Privacy Policy Statement explains the types of personal data we collect and how we process and protect such data.

We handle your personal data with strict confidentiality and ensure that policies and procedures regarding the collection, use, retention, disclosure, transfer, security, and access of personal data comply with the applicable laws and regulations in Hong Kong.

Personal Data Collection Statement ("Statement")

Roselle Jewelry (referred to as "we" or "us") issues this Statement in relation to the operation of our retail business.

This Statement is effective from the date of implementation.


2.1 "Database" refers to the database that stores our customers' personal data.

2.2 "Effective Date" means June 27, 2017.

2.3 "Our Application" refers to the application operated by us and available on designated mobile devices.

2.4 "Our Customer Hotline" refers to the service hotline number listed on our website or our application.

2.5 "Our Affiliated Companies" refers to companies operating retail products or services under Roselle International (Hong Kong) Group Limited.

2.6 "Our Stores" includes "Roselle Jewelry" and any other retail stores operated by us from time to time, whether online or physical.

2.7 "Our Subsidiaries" refer to retail and manufacturing divisions under Roselle International (Hong Kong) Group Limited that provide retail products or services to customers.

2.8 "Personal Data" refers to the definition of personal data under the Personal Data (Privacy) Ordinance (Chapter 486 of the Laws of Hong Kong).

2.9 "Our Website" refers to

2.10 "Registered Customers" refer to customers who have registered an account on our application or website.

2.11 "Retail Products or Services" refers to the sale of products and services, whether through physical or online channels, including food, drinking water and beverages, restaurants, groceries and household items, lifestyle goods, daily necessities, health and beauty, medicines, perfumes and cosmetics, baby products, alcoholic beverages, tobacco and cigars, stationery, books and paper products, confectionery and toys, clothing, shoes, textiles, pet supplies, fashion accessories, bags and luggage, jewelry, watches, furniture, plants and related items, stationery supplies, sports and leisure products, telephones and mobile devices, electronic and electrical products, computer software and games, music, pet supplies, fuel, automotive services, educational products and services.

Personal Data: What We Collect and Why We Collect Personal Data

To become a registered customer and enjoy our various products and services, you need to provide us with certain necessary personal data. We may also request additional information to assist us in providing and selecting products and services that we believe may interest you. The types of personal data we may collect include your name, address, email address, phone number, date of birth, gender, age, shopping preferences, and hobbies.

We have the right to collect, retain, process, and/or use personal data in the database as described in this Statement. If you are unable or unwilling to provide comprehensive and accurate personal data, we may not be able to provide or continue to provide our various products and services to you.

Use of Your Personal Data

By using and storing the personal data you provide to us and the data generated when using our website and/or application, you agree that we may use your personal data for the following purposes:

5.1 Processing your application as a registered customer. 5.2 Providing you with our services. 5.3 The normal management, operation, and maintenance of our website and/or application. 5.4 Providing you with regular information, including marketing materials and promotions, about our products, services, events, and special offers, as well as those of our Affiliated Companies and Subsidiaries. 5.5 Conducting customer satisfaction surveys, market research, and data analysis to enhance our products, services, and customer experience. 5.6 Communicating with you, responding to your inquiries, and handling any complaints or disputes. 5.7 Complying with any applicable laws, regulations, or guidelines, and assisting in the prevention, detection, and investigation of crime or any illegal activities. 5.8 Any other purposes directly related to the above.

Data Security

We implement appropriate security measures to protect your personal data against unauthorized access, processing, disclosure, alteration, destruction, or loss. These measures include physical, electronic, and procedural safeguards.

Retention of Personal Data

We retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including any legal, accounting, or reporting requirements, and for a reasonable period thereafter.

Access to and Correction of Personal Data

You have the right to request access to and correction of your personal data held by us. If you would like to access or correct your personal data, please contact us using the information provided below.

Transfer of Personal Data

Your personal data may be transferred to and stored at a location outside of Hong Kong. We will take all reasonable steps to ensure that your personal data is treated securely and in accordance with this Privacy Policy Statement.

Changes to the Privacy Policy Statement

We may amend or update this Privacy Policy Statement from time to time. The updated version will be posted on our website, and the revised date will indicate the effective date of the changes.

Contact Us

If you have any questions or concerns about our Privacy Policy Statement or the way we handle your personal data, please contact our Customer Service team through the following channels:

  • Our Customer Hotline: [Provide the hotline number]
  • Email: [Provide the email address]
  • Postal address: [Provide the postal address]

We will respond to your inquiry as soon as reasonably practicable.

By continuing to use our services or providing us with your personal data, you acknowledge that you have read and understood this Privacy Policy Statement and consent to the collection, use, retention, and transfer of your personal data as described herein.